Service design represents the umbrella discipline for the creation, optimization and execution of experiences with users and customers. It is not limited exclusively to physical or digital interactions, a single product/service, or customer-facing touch points, but is inclusive of the holistic service blueprint, including the front stage and backstage actors and partners involved in service delivery. Get started with this Service Design 101 Guide.
Interested in Service Design Week? Email us at firstname.lastname@example.org if you would like a copy sent to your email.
Interested to see who attended Service Design Week? Take a look at our 2017 current attendee list where you will get a sneak peak at the organizations that will be joining you this year!
- Fidelity Labs
and many more. View the full list or email us if you have any questions.
Interested in becoming an event partner for Service Design Week? Sponsorship comes in so many shapes and sizes. The most important part: getting you in the spotlight in a way that's perfect for your business. Take a look at the 2018 Sponsorship Prospectus now. Want to connect with a team member? Email us at SPEX@iqpc.com.
Brought to you by CCW Digital, in today’s era of customer centricity, you cannot afford to make
guesses or assumptions about customer demands. You cannot impose broad,
impersonal, business-minded experiences on those customers. You cannot allow
silos to create frustrating “pain points” for your customers.
This Special Report on Customer Journeys will help you avoid those pitfalls.
Not simply a call to think about customer journeys, this report explores how to leverage journey maps to orchestrate frictionless, personalized, engaging experiences across all channels. Topics include:
- 3 ways to increase customer centricity with journey maps
- 6 ways to drive business results with journey maps
- 5 challenges to mapping (and improving) customer journeys
5 steps for meaningfully elevating the customer
Interested to see what happened last year?
Our inaugural Service Design Week was proud to gather the service design community, from newbies to experienced practitioners, diving deep into what service design can mean for customer management.
As we embark in 2018, we look forward to reconvening this community to continue the service design conversation. Until then, enjoy this report, key takeaways from your fellow attendees, and the fantastic work of our graphic artist.
Service Design is relatively new. Most FinServ organizations are not. Based on extensive industry research and feedback from our Service Design sector events, including Design Thinking, the urgent need for customer centric, digital transformation in financial services is stronger than ever. The Service Design for Financial Services Focus Day will dive deep into approaches and methods that are considered valuable in gaining buy-in from business and system partners and innovating through regulations and compliance requirements.
- How Can a Strategic Design Function Impact a Financial Services Organization?
- Transform Customer Data into Meaningful Insights for Design
- Designing around Culture: Mobilize the Frozen Middle
- Cyber-Security: FinServ’s Leading Challenge