Barnes is a human-centered designer who is passionate about improving the lives
of the people she designs for. As a Principal Service Designer for Walgreens, Jessica leads holistic
service design activities within a strategic development area of Walgreen’s
innovation portfolio. Jessica champions a user-centered approach to designing
experiences for Walgreens customers and Team Members- guiding project teams
through ideation through implementation. The solutions generated out of these
processes are omni-channel, living in both physical and digital spaces. Prior to her time at Walgreens, Jessica was a Change
Consultant for clients such as Hilton, Verizon, and Yum! Brands—designing
engagement experiences for employees to execute strategies.
earned her MDes and MBA from the Illinois Institute of Technology in 2013.
Jessica has also taught human-centered design and lean startup methods for the
past 5 years as an Instructor at the Illinois Institute of Technology. She recently
hung up her teaching cap to launch Peanut Butter Jelly Time, LLC, a financial
service changing the way women learn, think and feel about money.
Check out the incredible speaker line-up to see who will be joining Jessica.
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