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October 15 - 17, 2019 | Chicago
Katrina Glover, Senior Director, Customer Experience Design at Freddie Mac

Katrina Glover


Senior Director, Customer Experience Design
Freddie Mac

Check out the incredible speaker line-up to see who will be joining Katrina.

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October 16: Main Conference Day

Wednesday, October 16th, 2019


1:00 PM Service Blueprinting 101

To truly optimize the Service Design process, you must gather a baseline of the service, translate that experience to your internal teams, and follow the service as closely as possible, end-to-end. How better to accomplish this than through a Service Blueprint?