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October 15 - 17, 2019 | Chicago
Phil Charron, Executive Vice President at ThinkCompany
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Phil Charron

Executive Vice President

October 17: Main Conference Day + Site Tours

Wednesday, October 17th, 2018

9:15 AM Leveraging the Overlap Between Experience Design & Service Design

Service design has increasingly been involved in the integration of physical and digital service offerings. User experience design increasingly involves the design of digital services through a more holistic view of the customer journey. Leveraging the overlap between the two design practices can help organizations achieve audacious goals.This session will dive into the journey that GreenPath Financial Wellness has taken to integrated principles of human centered design into their service delivery work.
In this moderated discussion we will learn how they:
•Leveraged the two design practices to map their customer journey
•Trained staff to implement design practices within the organization
•Developed structures and processes within GreenPath to focus on Service Design


These roundtables generate a best practices dialogue around the challenging benchmarks of service design organizational adoption.

Pick One:

New to Service Design: 
Fostering Small Wins to Gain Momentum
Service Design Veteran:
Developing Stakeholders Organization-Wide
Service Design Leader:
Service Design as Your Way of Working

Check out the incredible speaker line-up to see who will be joining Phil.

Download The Latest Agenda