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October 15 - 17, 2019 | Chicago
Yauri Delancour, Design Lead & Experience Design Practice Founding Team Member at Fannie Mae

Yauri Delancour


Design Lead & Experience Design Practice Founding Team Member
Fannie Mae

Check out the incredible speaker line-up to see who will be joining Yauri.

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October 16: Main Conference Day

Wednesday, October 16th, 2019


4:45 PM SECRET INGREDIENT: C-SUITE BUY IN

There are clear indications of organizations that are design-led vs. new to design as measured by many indexes. In cases such as PepsiCo, Honeywell, Apple and Amazon, the relentless commitment from the C-Suite to user-centric design drives transformation. How did this come about? Why did the C-Suite jump onboard? And, perhaps most importantly, how can you secure real commitment over lip service in your own organization?