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2019 Resources

Service Design Week Past Attendee List

Service Design Week Past Attendee List

Interested in attending #ServiceDesign2019? Take a look at this list to find out who attended last year. 

Meow Wolf Keynote Feature

Meow Wolf Keynote Feature

Poised to become the "Disney of the 21st century", Meow Wolf champions otherness, weirdness, challenging norms, radical inclusion, and the power of creativity to change the world and creates immersive and interactive experiences that transport audiences of all ages into fantastic realms of story and exploration. This includes art installations, video and music production, and extended reality content. Attracting from the likes of Game of Thrones Creator George R.R. Martin, participants discover a multidimensional  experiences including mystery houses with secret passages, portals to magical worlds through expansive narrative amidst surreal, maximalist, mesmerizing art exhibits. 


Take a deeper dive and learn more about our 2019 Service Design Keynote or join us for our 2019 Keynote:

2020 Vision: The Experience Economy is Here
Wednesday, October 16, 2019 | 8:30AM

Vince Kadlubek
Co-Founder & CEO
Meow Wolf


2019 Service Design ROI Toolkit

2019 Service Design ROI Toolkit

Thinking about attending Service Design 2019? We are here to help you convince your colleague or manager to attend. Take a look at the top reason why you should attend.

This ROI toolkit includes:
- Convince your boss letter
- Top reasons to attend
- Estimated budget expense sheet
- and more!

2019 Service Design for Financial Services Focus Day Agenda

2019 Service Design for Financial Services Focus Day Agenda

October 15, 2019 | W Chicago - City Center, IL

Back by popular Demand!

Based on extensive industry research and feedback from our Service Design sector events, including Design Thinking, the urgent need for customer centric, digital transformation in financial services is stronger than ever. The Service Design for Financial Services Focus Day will dive deep into approaches and methods that are considered valuable in gaining buy-in from business and system partners and innovating through regulations and compliance requirements.

If you would like more information about Service Design 2019 or a copy of the event guide, contact us.

2019 Service Design University

2019 Service Design University

October 15, 2019 | W Chicago - City Center, IL

Should I attend?

The 2019 Service Design University is ideal for those who are new to Service Design methods, need a deeper understanding of the Service Design process or who require a refresher on how to effectively facilitate the Service Design process.

If you would like more information about Service Design 2019 or a copy of the event guide, contact us.

Service Design Blueprinting

Service Design Blueprinting

Service Blueprinting is the most commonly used tool in association with Service Design. A service blueprint is the extension of a customer journey map that includes the support pieces necessary to deliver the customer facing experience. Take a look at the guide to the core principles of a Service Blueprint. 


Service Design 2019 Current Attendee Snapshot

Service Design 2019 Current Attendee Snapshot

Interested in attending Service Design this October 15-17 at the W Chicago - City Center? Take a look at the Attendee Snapshot to see who is already attending. 

Service Design 101 Guide

Service Design 101 Guide

Service design represents the umbrella discipline for the creation, optimization and execution of experiences with users and customers. It is not limited exclusively to physical or digital interactions, a single product/service, or customer-facing touch points, but is inclusive of the holistic service blueprint, including the front stage and backstage actors and partners involved in service delivery. Get started with this Service Design 101 Guide.

Design & Innovation Advisory Board Guide

Design & Innovation Advisory Board Guide

As human-centered design continues to grow within the market, many face challenges keeping up with the language and differentiation of separate design practices. We took it to our Advisory Board to offer their definitions of each Service Design, Experience Design, and Design Thinking.

To see who is on the 2019 Design & Innovation Advisory Board view our speakers page. Interested in attending Service Design? Take a look at the latest agenda or email us for more information.

Service Design 201

Service Design 201

Service Design offers a unique look at the holistic infrastructure of the customer experience, inclusive of infrastructure, information architecture, technology, process, and employee experience. 

The introduction of Service Design into organizations offers a unique opportunity to explore process as a driver for CX. Tools such as the Service Blueprint. However, changing your view point from customer facing, to inclusive of all stakeholders requires a change of mindset. 

To continue the Service Design Journey, in our 201 piece we will explore steps to begin the implementation and start of your work. 

Service Design 101

Service Design 101

Service design represents the umbrella discipline for the creation, optimization and execution of experiences with users and customers. It is not limited exclusively to physical or digital interactions, a single product/service, or customer-facing touch points, but is inclusive of the holistic service blueprint, including the front stage and backstage actors and partners involved in service delivery. Get started with this Service Design 101 Guide.